As the Corporate Responsibility team, where do you apply the leverage to promote gender equality?
It’s not about calling for gender equality by waving an admonishing finger, but to introduce it as a solution to the challenges we are confronted with in the company. The question we ask ourselves here is: in which tasks can diversity provide the solution? Take, for example, the shortage of skilled workers: if we’re able to look for a suitable candidate in a diverse group when filling a vacancy, the probability of adequately filling the position becomes significantly higher. We need to sharpen our vision, look further afield – and in a diverse pool, we have more options and choices when recruiting and building a team. It’s also been demonstrated that diverse teams are more efficient.